1800MATTRESS “CREATE OUR NEXT COMMERCIAL” CONTEST

OFFICIAL RULES

NO PURCHASE NECESSARY TO ENTER OR WIN CONTEST.

DATES OF CONTEST: The 1800mattress “Create the Next Commercial” Contest (the “Contest”) starts during 12:00 a.m. Eastern Time (“ET”) on Jul 31, 2010 as good as ends during 11:59 p.m. (ET) on Oct 1, 2010 (the “Contest Period”).

ELIGIBILITY: In sequence to be authorised for entrance in to the Contest, contingency be the authorised proprietor of the 48 Contiguous US together with the District of Columbia as good as eighteen years or comparison during the time of entrance with the singular current Social Security series during the time of entrance (the “Entrant”). Employees as good as their evident family members (parents, children, siblings or spouse, in any case of where they live, or persons vital in same household, either associated or not) of 1800mattress (the “Sponsor”), their primogenitor companies, contractors, subsidiaries, distributors, sales representatives, retailers, graduation as good as graduation agencies, The National Sweepstakes Company (the “Contest Administrator”)and any others, herein (the “Contest Entities”) intent in the development, production, execution or placement of this Contest have been not authorised to participate. Void in Puerto Rico as good as where ever else singular or taboo by law.

OVERVIEW/PARTICIPATION: Entrants need to furnish the 60 second blurb that is 1800mattress thesis branded showcasing how 1800mattress enhances the good night nap as good as takes your night nap to the subsequent level. Sponsor encourages Entrants to consider unconventionally as good as from an “outside-of-the-box” perspective. Commercial should be germane to the Sponsor’s attention as good as be means to market/advertise the Sponsor in an innovative approach to the demographic. Commercial might be implemented as good as constructed by the Sponsor as good as be used as the graduation apparatus by the Sponsor. Each Entrant will be reviewed as good as scored formed on the judging criteria in the Judging territory below. Entrants contingency yield the specific announcement requirements. The Entrant who has the tip accumulative measure formed on the judging criteria will be deemed the Grand Prize winner.

HOW TO ENTER: Visit www.1800MattressContest.com (the “Website”) during the Contest Period as good as finish as good as contention the compulsory stairs (collectively, the “Submission”) to come in the Contest:

1. Contest Entry Form: Fill out the Official Contest Entry Form in the entirety, together with your initial as good as last name, email address, earthy address, phone number, as good as date of birth. Then finish the Video/Commercial section.
2. Video/Commercial: Complete the video upload territory on the Website to include: 1. the video name (Limit of 75 characters), 2. the video outline (Limit of 300 characters), as good as 3. the video/commercial (Limit of 60 seconds or less). The blurb should showcase how 1800mattress enhances the good night nap as good as takes your night nap to the subsequent level. Sponsor encourages Entrants to consider unconventionally as good as from an “outside-of-the-box” perspective. Commercial should be germane to the Sponsor’s attention as good as be means to market/advertise the Sponsor in an innovative approach to the demographic. The blurb should enclose the 1800mattress heading during slightest dual (2) times inside of the 60 seconds. Video submissions should be no longer than 60 seconds in length, no incomparable than 300 MB as good as will usually be supposed in .avi, .flv, .mpeg, .m4v, .mp4, as good as .wmv, .mov format(s). An prolongation that has been altered from the single format to an the single some-more will be deserted on the Website as good as will not be eligible. The video contingency be 16:9 aspect comparative measure though black borders as good as the smallest fortitude of 720 x 486.
3. Then click the contention symbol on the Website in sequence for the online Submission to be authorised for entrance in to the Contest. All Online Submissions contingency be submitted by 11:59 pm ET on Oct 1, 2010 in sequence to be eligible.

All Entrants determine to the make make make make make make make use of of of of of of of of his/her/its name, likeness, biographical information, as good as voice in graduation and/or promotional activities worldwide though the single some-more compensation.

If any of the people graphic in the videos submitted have been minors in their state of residence, the Entrant represents as good as warrants that he/she has performed the determine of any minor’s primogenitor or authorised defender to videotape the teenager as good as that such primogenitor or authorised defender concluded that the Sponsor as good as the agents can use, exploit, as good as liberate in any media whatsoever, together with though reduction the Internet, right away good well known or penance created, worldwide in perpetuity, such minor’s name, likeness, image, voice as good as comments though any offer determine or compensation.

Limit of 3 entries per Entrant for the finish Contest. Uploading your video to an the single some-more website or amicable media site or submitting to any alternative foe will blank your entry. Any try by any Entrant to come in some-more than 3 (3) Submission by regulating multiple/different addresses, identities, logins and/or any alternative methods will blank all of that Entrant’s Submissions, as good as that Entrant will be non-professional from the Contest. Late Submissions will not be accepted. Sponsors have been not obliged for lost, late, mutilated, deficient Submissions. All Submissions shall turn the disdainful skill of the Sponsors as good as will not be returned. Sponsors have no requisite to admit taking of or to lapse any Submissions received. Submissions that; (a) have been dynamic by the Sponsors and/or the judges in their solitary option to be indecent, offensive, inapt or implicitly objectionable, (b) bootleg or have been differently non-professional for announcement to the Website; or (d) violate these Official Contest manners will not be eligible.

By submitting an Entry Form as good as alternative compulsory acquiescence materials, the Entrant: (i) warrants as good as represents that he/she has review these Official Contest Rules, is authorised to experience in the Contest as good as agrees to be firm thereby; (ii) warrants as good as represents that all of the report supposing in his/her acquiescence materials is accurate, (iii) warrants as good as represents that the acquiescence materials have been the strange work of the Entrant as good as do not violate any third party’s authorised rights (including though reduction rights of copyright, heading or alternative egghead skill right, remoteness and/or publicity), and/or any germane law; (iv) represents as good as warrants that the acquiescence materials do not enclose any disabling device, virus, worm, behind doorway or alternative disruptive or antagonistic formula that might or have been dictated to deteriorate their dictated opening or differently assent unapproved entrance to, hamper, undo or repairs any mechanism system, software, network or data; (v) consents to the make make make make make make make use of of of of of of of of his/her name and/or association by the Sponsor as good as the particular certified member for promotional purposes in tie with the Contest (whether online, in imitation or by any alternative media right away good well known or penance developed), though the single some-more remuneration as good as unless taboo by law; (vi) agrees that, if comparison as the winner, Entrant will be only obliged for any as good as all ensuing taxation consequences; as good as (vii) consents to concede Sponsor to make make make make make make make use of of of of of of of any report contained in the acquiescence materials for the role of on condition that member with report about accessible products or services in suitability with germane law.

JUDGING/WINNING: Winners will be dynamic formed on the dual (2) phases of the judging routine below:

PHASE 1: On or about Nov 1, 2010 all authorised Submissions will be judged by the qualified, eccentric row of judges. Eligible Submissions will be judged formed on the following criteria:

• Creativity of how 1800mattress gives we the good night nap (40%)
• Originality in effectively assembly the thesis of 1800mattress (30%)
• Brand Communication of 1800mattress (30%)

The 10 (10) Submissions who have the tip measure will ensue to Phase 2 of the judging routine (the “Finalists”). In the eventuality of the tie in Phase 1, the Submissions concerned will be judged by the single (1) decider who will offer as the tiebreaker. The scored equally Submission with the tip measure will ensue to Phase 2.

PHASE 2: In Phase 2, the tip 10 (10) Finalists’ Submissions from Phase 1 will be evaluated by the judges.

On or about Nov 15, 2010 all authorised Submissions will be judged by the qualified, eccentric row of judges. Eligible Submissions will be judged formed on the following criteria:

• Creativity of how 1800mattress gives we the good night nap (40%)
• Originality in effectively assembly the thesis of 1800mattress (30%)
• Brand Communication of 1800mattress (30%)

In the eventuality of the tie in Phase 2, the Submissions concerned will be re-judged by an the single some-more decider who will offer as the tiebreaker as good as weigh such scored equally Submissions according to the criteria listed in Phase 1. No write calls or association will be supposed per open opinion or judges’ selections.

Grand Prize leader will be told by email or mail on or about 14-days after Phase 2 is complete.

In addition, Sponsor may, in the solitary as good as comprehensive discretion, elect to foster as good as publicize any acquiescence materials from participants. Sponsor or Contest Entities have been not obliged for the coming or streaming peculiarity of videos online. All judging of authorised Submissions will be underneath the organisation of the competent row of judges, whose decisions have been last in all counts relating to the Contest.

PRIZES:

GRAND PRIZE: One (1) Grand Prize of $5,000 to be awarded in the form of the check.

The limit sum ARV of Grand Prize to be awarded is $5,000. Limit the single (1) esteem per person/household.

SECOND PRIZE: Nine (9) Second Prizes of SNAPP Mini Camcorder. Limit the single (1) esteem per person/household.

PRIZE CONDITIONS: Prizes have been not negotiable as good as no money emancipation or transformation allowed, only during Sponsor’s solitary discretion. Winners have been only obliged for all counts that might turn due in apply oneself to the Prize, including, though not singular to, all germane federal, state as good as internal taxes.

PRIZE CLAIM: Except where prohibited, intensity Grand Prize leader contingency pointer as good as lapse inside of 7 (7) days of being notified, an confirmation of eligibility/liability/publicity recover as good as W-9 form (the “Paperwork”) in sequence to explain prize. If intensity Grand Prize leader cannot be contacted inside of 48 hours from the date of the initial try to hit him/her or if he/she fails to pointer as good as lapse the Paperwork inside of the compulsory time period, intensity Grand Prize leader forfeits their right to the Grand Prize as good as an swap Entrant will be comparison formed on the Entrant carrying the subsequent tip measure from between all authorised Submissions received. Grand Prize leader consents to make make make make make make make use of of of of of of of of his/her name, likeness, biographical information, as good as voice in graduation worldwide though the single some-more remuneration (TN residents will not be compulsory to pointer the broadside recover as the condition of winning the prize).

GENERAL RULES OF PARTICIPATION: This Contest is theme to all germane federal, state as good as internal laws. By participating, Entrants as good as their participating entities determine to be firm by these Official Rules as good as the decisions of the Sponsors as good as relinquish any right to explain play on words in the Contest or these Official Rules. Sponsors have been not obliged for lost, late, misdirected, undeliverable or deficient Submissions, either due to complement errors or failures, inadequate transmissions or alternative telecommunications malfunctions, Submissions not perceived ensuing from any hardware or program failures of any kind, mislaid or taken network connections, failed, deficient or inaudible mechanism or write transmissions, typographical or complement errors as good as failures, inadequate transmissions, technical malfunctions, or otherwise. Sponsors might demarcate an Entrant (or their primogenitor or authorised defender if Entrant is not the age of infancy in his/her state of residence) from participating in the Contest or winning the esteem if, in the solitary discretion, it determines that pronounced Entrant is attempting to criticise the bona fide operation of the Contest by cheating, hacking, deception, or alternative astray personification practices (including the make make make make make make make use of of of of of of of of programmed discerning entrance programs) or intending to annoy, abuse, bluster or harass any alternative Entrants, Sponsors, or Contest Entities. If for any reason this Contest is not means to be conducted as planned, including, though not singular to, by reason of infection by mechanism virus, bugs, tampering, unapproved intervention, rascal or any alternative causes over the in accord with carry out of Sponsors that hurtful or start the administration, security, fairness, firmness or correct control of the Contest, afterwards Sponsors haven the right during their solitary option to cancel, terminate, cgange or postpone the Contest as good as decider from those Submissions perceived up to the cancellation/suspension date. CAUTION: ANY ATTEMPT BY AN ENTRANT OR ANY OTHER INDIVIDUAL TO DELIBERATELY DAMAGE THE WEBSITE OR UNDERMINE THE LEGITIMATE OPERATION OF THE CONTEST MAY BE IN VIOLATION OF CRIMINAL AND CIVIL LAWS AND SHOULD SUCH AN ATTEMPT BE MADE, SPONSOR RESERVES THE RIGHT TO SEEK REMEDIES AND DAMAGES (INCLUDING ATTORNEY’S FEES) FROM ANY SUCH ENTRANT TO THE FULLEST EXTENT OF THE LAW, INCLUDING CRIMINAL PROSECUTION.

NO LIABILITY: By participating, Entrants determine to release, discharge, recompense as good as reason submissive the Sponsors, Contest Entities as good as any of their particular officers, directors, employees, member as good as agents from as good as opposite any claims done by winners, Entrants, or any alternative third parties, associated in any approach to the operation of this Contest as good as any alternative claims, indemnification or guilt due to any injuries, indemnification or waste to any chairman (including death) or skill of any kind ensuing in total or in part, without delay or indirectly, from acceptance, possession, injustice or make make make make make make make use of of of of of of of of any esteem or appearance in any Contest-related wake up or appearance in this Contest.

WINNER’S LIST. For the list of the winners, greatfully send the self-addressed, stamped, commercial operation distance (#10) pouch to: “Create Our Next Commercial” Contest Winner List PO Box ADDRESS. Requests contingency be perceived by Oct 30, 2010.

SPONSOR: 1800mattress, 1000 South Oyster Bay Road, Hicksville, New York 11801.

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